One of the best things about thoughts is that you get to change them, others might not work better than some elements while adding content works in other scenarios. You have not shot anything yet possibly and so the best thing to be is elastic share your ideas with a friend of similar interests.
Getting your product or service endorsed by a celebrity or a significant industry player can sometimes be helpful, because the endorser's reputation and fan base can be relied upon to drive your video up the search rankings.
Keep it short - We have short attention spans. It's when it comes to visuals, and a simple fact. Our brains have a filtering system that is attuned that kicks in after a minute or so. Based on that corporate video production usually lasts between 2-3 minutes. All projects are different so resource if it's significantly longer than this, you should think about splitting the video up into smaller chunks.
Do close-ups of principle actors in the scene. A close-up shows the actor's my response shoulders and face. The general rule for closeups is to take at a 45 degree angle.
There are thousands of free locations from churches, to parks, to universities, to warehouses, and the woods. Find a location that fits with your video's style and then find out whether or not you need permission to film there. Don't forget things like if you will need electricity and lighting.
Another thing I took away has had a positive impact on my business. Whenever a couple trying to plan their wedding is being dealt with by me, I put myself back in their shoes. They are currently dealing with compromises right and left. The process can begin to feel overwhelming.
All these options are great for companies looking to make a inexpensive video to put on their site, or to market their company locally. For broadcasting, none of them a knockout post seem appropriate with the exception of Spotmixx. Be warned that time is taken by some editing, so be patient, and you will find the result you are looking for.